Concert promoter reaches deal to stay in Indio 2030
Coachella and Stagecoach country music festival will remain in Indio, California through at least 2030 - and can develop from three weekends in five.
Yesterday, the City Council approved the Indian proposal for the promotion company Goldenvoice to organize and expand their range of festivals in the coming years, according to the Los Angeles Times. The agreement will allow Goldenvoice to stage two more shows in the fall -
One with a maximum capacity of 75,000 people, the remnant of a massive 99,000 people. Goldenvoice has not yet announced if they will organize events in the fall.
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Part of the agreement includes an increase in revenues from ticket Coachella and Stagecoach to share with Goldenvoice Indio. The increase of $ 2.33 to $ 5.01 for each ticket sold will be effective from 2014.
"Our tourist season starts in October and ends in April, so to start with two festivals and three end bookends would be great," said Dan Martinez, manager of the city of Indio. "He has a great support to city level. Really impacts our community greatly. A lot of people would like to see the number of festivals to expand. "
Coachella and Stagecoach have grown significantly in recent years; with the first one that now takes place on two weekends and three days recently at the second date. Estimates place the impact of the three festivals of Indian economy in 2012 about $ 89.21 million, while the city itself, just received $ 1,385,196 - a figure that could rise to $ 2,746,667 with an additional two fall events.
During the approval process, Goldenvoice also compiled an environmental impact report that was made available to the public. Although many residents complained of damaged property and Coachella goers who visit homeowners with “an urgent need to urinate and defecate in their pools," a majority of residents supported the introduction of the plan, many on behalf of their companies.
Last summer, it seemed that the future of Coachella in Indio was in danger when Councilman Sam Torres urged higher taxes on the income of the events of more than 2,500 people. At that time, Goldenvoice president Paul Tollett said he would increase ticket prices at about $ 36, a cost that did not want to pay the winner.
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